Talking Feather Communications Blog

Taking advantage of the power of video technology and one-on-one communication, Page Gravy is an innovative way to introduce products and services on a Web site — video ads using professional actors.

A video actor will “pop” into a company’s website to talk about whatever a client wants. And, it’s memorable. Studies indicate that people have better recall and retention if they see and hear about a product.

“We have good concepts with reasonable costs to help you sell your product,” said Hank Kozub co-founder of Page Gravy. “We represent value and innovation.”

A 30-second video costs $399, while a 60-second video costs $499. And the client is in the driver’s seat.

Go to the website, click on How to Order, and you’re on your way. The client can choose from dozens of Page Gravy actors, ranging in all ages, and can specify what they say, do, and wear. The client makes the choice, sends in the script or uses the company’s scriptwriting service, and then sits back and relaxes. Page Gravy films and edits the video, and provides the client with instructions on how to put the ad up.

One-on-one communication is the most effective way for a business to make a true connection with their clientele and maintain that relationship in the long-term.

Introducing AnthemAZRestaurants.com — a new directory featuring restaurants and others places to eat, drink, snack and dine in Anthem, Arizona.

All eateries get a free basic listing. An Enhanced Listing subscription, which includes an optional Menu page and Specials page that subscribers can update anytime, can be purchased for 6-month and 12-month contracts — for about the same price as running a classified ad in a newspaper. This is a sizzlin’ deal!

The Web site uses a Content Management System (CMS) from Interspire, a wonderful company Down Under. If you’re looking for a full-featured, easy-to-use CMS, check out ArticleLive.

Let us know what you think of the new directory!

Talking Feather Communications recently launched a site dedicated to spreading the word about Free IQ. Visit www.freeiq-revolution.com. We welcome any comments or suggestions!

The new site uses WordPress blog technology, taking advantage of the power of the blogosphere for visibility and search-engine ranking. Blogs are also extremely easy to use and maintain.

Need a blog? We offer WordPress installation, setup, customization and user training services. Feel free to contact us if interested.

Veteran copywriter Nick Usborne is getting his feet wet at the new FreeIQ information site by offering a truly valuable resource for free. Go on over and pick up your copy of Writing for The Web #1.

This is a 35-page guide to writing for the Web, written by Nick Usborne, a leading online copywriter and author of “Net Words — Creating High Impact Online Copy.” This free guide outlines 7 challenges every writer and copywriter faces when writing for the Web.

Writing for the Web is different than writing for print. According to Usborne, the challenges online copywriters face include:

1. You need to help every visitor avoid getting lost.
2. You need to write for the company, your readers AND the search engines.
3. You need to earn your visitors’ trust.
4. You need to write every page as a landing page… or not.
5. You need to make your content pre-sell.
6. You need to make the sale before it’s too late.
7. You need to know that web designers are not always on your side.

I read Usborne’s book Net Words - Creating High Impact Online Copy several years ago and used it to write an article geared to technical communicators who were getting into writing for the Web. Read the article, What Every Writer For the Web Should Know.

Be sure to get your free copy of Writing for The Web #1.

Also consider joining FreeIQ as a content provider. They are looking for experts with quality content!

Join FreeIQ

Don’t be left out of the Free IQ revolution! If you’re an expert with helpful information to share, promote or sell, consider becoming a content provider yourself. Your content can take the form of an article, book, report, guide, manual, newsletter – any document that can be saved in Portable Document Format (PDF).

You can also provide your information as audio recordings or videos.

Don’t worry if you don’t know how to create PDFs! Don’t worry if you have no idea how to produce an audio recording. Talking Feather Communications is here to help you develop your products.

Join Free IQ now as a content provider. Explore the site and get ideas for your free and paid content. Then contact Lana at Talking Feather Communications to discuss your project.

You can also sign up as an affiliate and start earning income.

*** Listen to my audio advertisement at Free IQ ***

Attention authors, speakers, experts, coaches!

I just learned about the brand-new site Free IQ created by Brad Fallon, a highly-respected Internet marketer (if you know anything about Internet marketing, being respected in this business is extremely rare). Brad runs myweddingfavors.com, which pulls in $30 million a year.

As an idea person, business communications consultant and information addict, I LOVE this concept: A google/youtube/amazon-like marketplace where you can promote (and sell) your ideas and knowledge (in the form of articles, e-books, articles, videos, Webinars, etc.) — all hosted for free. And, you can become an affiliate and promote other people’s products.

If you are an expert on just about any topic, Free IQ is the perfect solution to display your ideas and showcase your knowledge.

We will host and stream all your content for free, whether it’s video, audio, articles or ebooks. While we reserve the right to eventually set limits, currently there is no limit to how much content you can upload. And if anyone buys an electronically deliverable (downloadable) product from you, we’ll deliver it for free as well.

For content providers, there is no monthly fee to use the Free IQ shopping engine to sell your information products. We host and stream (and digitally deliver) an unlimited of audio and video for free. For any sales you make, we charge just 5% of the sales price (plus credit card processing fees.)

At the urging of a friend who is a business coach and savvy Internet marketer, I signed up as an affiliate today, before this whole thing busts loose. He writes:

We’ve all heard about the phenomenal success of YouTube.com and how Google bought them for $1.6 billion.

But, there’s something even bigger on the horizon…

I know that sounds like a bunch of hype but trust me on this. As we all know, success comes from getting in early, and here’s your chance.

So what am I talking about? It’s called Free IQ.

And there is a very real chance this site will become a bigger phenomenon than YouTube.com Seriously… and you can be a part of it.

The new site is currently in beta, but next week it goes live, and that’s why it’s so imperative that you create your account NOW.

You see, Free IQ is an amazing new web 2.0 concept that combines the YouTube.com user added content concept and combines it with the Google like search engine, and an ever growing educational database of content like you might find on Amazon.com.

But unlike all the garbage content on YouTube, (I mean who really cares about a video clip of a monkey smoking cigarettes, or some Danish car commercial), Free IQ focuses on educational, business and instructional content only — both free and paid.

What’s very cool is that this new model allows you to be an affiliate for any or all of the paid content uploaded by other users.

Think about that for a moment and really let that sink in…

As amazing as it sounds, you actually get paid for promoting videos and content supplied by other people.

There are no hidden or additional costs to get a free account or to upgrade an account while the site is in beta.

That of course will change when the site goes live, so there’s yet another reason to get your account now.

It would not surprise me at all that this site becomes an acquisition target by Google, Yahoo or Microsoft sometime within the next 18 to 24 months.

This is truly one of those situations where if you wait to get an account, you’ll lose the chance at getting your place at the head of the line so to speak.

Learn more

or

Sign up as affiliate

With the new year I begin this blog. Everyone in business (it is said) needs to have a blog! As a business and marketing communications consultant, one would think I’ve had a blog for many moons. But truth be told, I didn’t need a blog. I had all the work I wanted.

Does this mean I need work now? Yes, but a different kind. I have been developing Web sites and content primarily for people in the helping professions. Now I’m turning my attention to copywriting, Web presence consulting, and producing podcasts and other audio products. We won’t turn down qualified Web development projects; however, I will be subcontracting most of the work to other developers.

My husband, Jon, will continue to provide copywriting services, marketing consulting and small-business development consulting.

Here’s to a prosperous 2007 for all!